Richland Center Tourism

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397 West Seminary Street, Richland Center, WI, 53581, US

Phone: 608-649-3376

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Richland Center is the county seat and located in the in the heart of Richland County on Highway 14 between Madison and LaCrosse. The City is surrounded by the natural beauty of rolling hills of the Driftless Area and the Pine River which flows through middle of its city limits. Inviting neighborhoods, parks, industrial, retail, agricultural and medical enterprises can be found as well as the Historic Downtown Business District offering unique shopping and business opportunities. Snowmobiling, horse back-riding, kayaking and canoeing, trout fishing, golfing, hiking are some of the many activities found in the Richland Center area. Relax off-the-grid at one of the many Bed and Breakfasts found tucked away throughout the area. Whatever your idea of “Getting Away” is Richland Center, Wisconsin has what you are looking for!

Richland Center is rich in history. The City was founded in 1851 by Ira Sherwin Hazeltine and received its name because of the fertile prairies, abundant water power and its proximity in Richland County, thus becoming Richland Center.

We are the birthplace of Frank Lloyd Wright who was born in 1867. He built the A.D. German Warehouse in 1921, the only building designed by Wright in the city, is an early example of his Mayan Revival style.

Richland Center became an important location for the women’s suffrage movement in Wisconsin with the Richland Center Women’s Club being founded in 1882. The club quickly became the largest suffrage group in the state and was influential in organizing the movement throughout Wisconsin. Susan B. Anthony visited in 1886. Later, Laura James’ daughter, Ada James, became influential in the movement, helping to found the Political Equality League in 1909 and advocating for women’s rights, pacifism, birth control, and prohibition.

We are home to many firsts as GTE originated from here as the Richland Center Telephone Company, the first municipal auditorium in the state of Wisconsin and America’s “FIRST” designated Purple Heart City. The memorial, located in the area of Flag Park, marks the beginning of the Purple Heart Memorial Highway, which travels along Highway 14 to LaCrosse.


Motorcycle Touring in Richland County

The roads around Richland Center, Wisconsin are characterized by their sweeping curves and scenic vistas, fun twists and turns that dip and rise along the hilly countryside. Motorcycling is freedom -- the freedom to explore new territories and seek out adventure. Find your adventure at Richland Center!

Wisconsin State High School Rodeo Finals

The top four place winners in each event advance to the National High School Rodeo competition. 2019 is the 60th anniversary of the Wisconsin State High School Rodeo Finals. ​The rodeo is preceded by the Annual Richland County June Dairy Days/Rodeo parade.

Motorsports Mayhem

You have never seen this many different motor sport events ever in the same place on the same weekend. Hosted by Beer Money Pulling Team & Lets Grow Pulling and 3 others

Richland Summers HD

#ExploreRC in the summertime.

Welcome to Richland Center!!!

Here's a brief look at downtown Richland Center and all of its businesses and many more around the town. Come on down and check them out today! I do not own the rights to any of the songs(Pharrel Williams- Happy & Justin Timberlake- Can't Stop The Feeling)in the video. This video is a strictly non-profit, promotional video.

Bike Richland

Bike and enjoy the scenic backroads of Richland County, Wisconsin.


Wisconsin State High School Rodeo Finals

Enjoy a weekend filled watching bull riding, bucking broncs, barrel riding, calf roping, pole bending, steer wrestling, goat tying and more fun than you could ever imagine.
When: June 14, 2019 9:00AM
Where: The Richland County Fair Grounds located at 23630 Cnty Hwy AA, Richland Center, WI
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Fifth Annual Haiti Benefit Auction

Haiti Benefit Auction Event Location: 26425 US Highway 14 Richland Center Organizer: Darwin Hostetler 608.475.1219 Jun 21, 2019 @ 4 p.m.- Jun 22, 2019 @ 9 a.m. Come out to our 5th Annual Haiti Benefit Auction! Join us Friday, June 21 for a fresh Mississippi Catfish supper, bake sale and flower auction. Food will be served from 4-8 p.m.. Music by local quartet at 5:30 and 8:00. Flower auction starts at 6:00. Saturday, June 22, the auction starts at 9:00 a.m.. Items to be auctioned include John Deere B tractor, mini barn, run in shed, lawnmower, Amish made furniture, poly outdoor furniture, quilts, flowers and much more. Everything will be available for viewing Friday evening. Come for homemade donuts, soft pretzels, soft serve ice cream, iced coffee, fresh squeezed lemonade and cotton candy. Lunch will be served from 11-2. With barrel train rides, and bounce houses for the kids, there’s fun for the whole family. Email: Phone: 608.475.1219
When: June 21, 2019 4:00PM
Where: 26425 US Highway 14, Richland Center, WI 53581
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Taste of the Hills

Join us! Taste of the Hills is an evening for food, fun, and live music. Saturday, June 22, 2019 from 4:00-9:00 at Krouskop Park in Richland Center!
When: June 22, 2019 4:00PM
Where: Krouskop Park
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Thunder in the Hills — Independence Day Celebration

RC Thunderfest presents…THUNDER IN THE HILLS – INDEPENDENCE DAY CELEBRATION – Saturday, June 29th, in Krouskop Park all day with food and beer garden, Kettle Corn, Ice Cream, kids games and face painting. Bands playing from Noon to Midnight, and end the evening with fireworks! Live from Krouskop Park in Richland Center will be a full day of great entertainment . FREE Music festival from 12:00 pm to 12:00 am in Krouskop Park. This is a family event for music lovers in a park atmosphere with a quality sound system.
When: June 29, 2019 12:00PM
Where: Krouskop Park, Richland Center, WI
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Lone Rock 4th of July Celebration

Parade at 11. Chicken barbeque at park and fire station after parade. Volleyball and kick ball tournament. Car show following the parade. Truck pull and music during the day. Water slides during the day. Free bingo in the afternoon. Free dirt digging looking for money and chance to win a bike put on my the Royal bank of Lone Rock. Meat paddles and lots of things to do. Celebration is the night of the 3rd and all day on the 4th
When: July 3, 2019 4:00PM
Where: Village of Lone Rock
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Concerts on the Diamond

Concerts on the Diamond @ Richland Center High School 1996 US Hwy-14 West Richland Center Event Organizer: Richland School District Foundation July 12, 2019 & July 13, 2019 6 pm - 10 pm Family friendly musical concert featuring "The Britins", a Beatles tribute band, starting at 7:00 pm. opening band "Baldd" from 6:00-7:00 pm. food vendors on site, bring lawn chairs or blankets to sit on the baseball diamond.In case of inclement weather, concert will be held in RCHS auditorium. funds raised will support the arts programs in Richland School District. Email: Phone: 608-574-0496
When: July 12, 2019 6:00PM
Where: Richland Center High School, 1996 US Hwy 14-West, Richland Center
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Boaz Fun DAZE

Men's Softball tournament all weekend. Friday Fish Fry, 4-8 pm, at the Boaz Community Building. Saturday Truck and Tractor Pull 3-8 pm. Sunday Chicken BBQ beginning at 11am in the Boaz Community Building. Also, Garden Tractor and ATV Pull 2 pm Sunday. No Carry ins! Call or email for more information.
When: July 19, 2019 4:00PM
Where: Village of Boaz, WI
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Concerts on the Diamond

Organized by Richland School District Foundation July 19, 2019 6:00 pm Family friendly musical concert featuring "the Eric Tessmer Band" from 7:00-10:00 pm. opening band "Two for the Road" from 6:00-7:00 pm. food vendors on site, bring lawn chairs or blankets to sit on the baseball diamond. In case of inclement weather, the concert will be held in the RCHS auditorium. funds raised will support the arts program in the Richland School District. 608.574.0496
When: July 19, 2019 7:00PM
Where: Richland Center High School, Richland Center, WI
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MIA Veteran Headstone

Bayard DeHart Post 13 is planning a local centennial celebration recognizing its temporary charter signing of July 21, 1919. As part of the day's events on Saturday, July 27, the Post is dedicating a granite headstone in their Flag Park to Sgt Ralph Verlin Jackson, U.S. Army, MIA and Richland Center High School graduate. Sgt Jackson was listed MIA on November 30, 1950 during the battle of the Kunu-ri Gauntlet. The Post centennial committee is raising funds for a headstone that will be placed in the post flag park. Events on July 27 include Kid's pedal pull and bounce house, motorcycle and UTV poker runs, a 2 mile remembrance run, euchre, displays, a cake cutting ceremony and headstone unveiling and much more. The evening concludes with the Dr. Rumley Snuff Band.
When: July 27, 2019 12:00PM
Where: American Legion Post 13,
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Walk with GRACE 2019

The next Walk With GRACE event will be held on Friday, August 9th, 2019 at Krouskop Park. The Walk is held “In memory of those who have died, in honor of those who have survived, and in thanks to those who have cared.” Our community has been touched deeply by cancer and it is our goal to help assist cancer patients with needs and also support research to someday eliminate cancer. Your support will be appreciated.
When: August 9, 2019 6:00PM
Where: Krouskop Park
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Classics at the Drive In

Car, Truck and Motorcycle Show
When: August 10, 2019 12:00PM
Where: StarLite 14, Hwy 14, Richland Center
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Rummage Romp - Ocooch Mountain Humane Society

Rummage Romp for Pets! Saturday, August 24 - 7:30 to 1 p.m. - Community Center 1050 North Orange Street, Richland Center WI The Rummage Romp has a reputation for having lots of clean, quality items, and this year’s Romp will be no exception! Items for sale will include vintage and antique items, clothing, household items, small appliances, sporting goods, dishes, jewelry, tools, books, CDs, DVDs, toys, puzzles, games, office supplies, gardening items, and furniture. The Romp will also feature a large number of collectibles and decorations for holidays (i.e., Christmas, Halloween, and Easter). If you have any new or clean, lightly-used items in good condition that you would be willing to donate to this year’s OMHS Rummage Romp, please pre-price and bring them to the Community Center on Friday, August 23 , between 12 noon and 4:30 p.m. Receipts signed by an OMHS Rummage Romp representative listing items for IRS tax purposes will be available when you bring in items on Friday, August 23. Questions: please call 604-8834 or 375-4235.
When: August 23, 2019 12:00PM
Where: Richland Center Community Center
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Richland County Fair

The Richland County Fair is excited to announce the return of the Fairest of the Fair Program for 2019. We are also happy to welcome Ashley and Skyla as our new Fairest Coordinators. The Fairest of the Fair is the official ambassador of the Richland County Fair. In addition to serving as the official hostess of the Richland County Fair, the Fairest of the Fair represents and promotes the Richland County Fair at events throughout Richland County and beyond, including area parades, festivals, community events and the Wisconsin State Fair.
When: September 5, 2019 4:00PM
Where: Richland County Fair Grounds
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